WORKING EDITION 0.1

First Fragrance — SUN DOWN

Scent carries memory.

Carrying beauty into the future.

A white EREDITO ceramic bottle on a plinth in a dark exhibition space
Bottle: Naotsugu Yoshida / Photo: Taro Hirano
Memory / Beauty / Tradition

What is truly beautiful will remain a century from now.

EREDITO is Italian for “I inherit.” Its name expresses a resolve to carry tradition forward.

A SUN DOWN landscape beneath the last light of evening

SUN DOWN / Landscape at dusk

SUN DOWN

Beauty found only in the moment the light goes down.

A clear brightness of citrus opens, followed by the soft diffusion of yuzu. Hinoki and mint gradually settle together, leaving a trail that feels at once urban and quietly nostalgic.

A fleeting scene, expressed through scent.

Scent in motion
  1. CITRUS
  2. YUZU
  3. HINOKI + MINT

Material, shaped by hand.

Snow, clay and the work of the hand. A film tracing the vessel as it takes form.

EREDITO Film — workshop, landscape and vessel
A working board of drawings and photographs used in EREDITO’s fragrance development
Fragrance imagery

Four practices shape EREDITO.

Vessel, photography, fragrance logo and brand identity come together in EREDITO’s first work.

  1. 01 Perfume Bottle / Ceramic Artist Naotsugu Yoshida 吉田直嗣
  2. 02 Photography Taro Hirano 平野太呂
  3. 03 Fragrance Logo Daijiro Ohara 大原大次郎
  4. 04 Brand Identity Osamu Matsuda Credit to be confirmed
White EREDITO ceramic bottles arranged on dark wooden shelves
EREDITO presentation

An exploration of scent, begun in memory.

My earliest memories of scent date back to around the age of five. I first wore fragrance at twelve, then moved to Florence at eighteen, where I lived for three years. The air of the city. The locker room of the football team I played for. The scent of a place I was visiting for the first time, yet somehow found familiar.

The fragrances I encountered at turning points in my life remain vivid memories. From them came the belief that scent carries memory — and the desire to explore it more deeply.

Through my work as a stylist, I met many exceptional artisans and creators. I wanted to carry their skill and philosophy forward through a single work. That conviction led me to found EREDITO with creators whose work I deeply admire.

Founder’s Story — name and title to be confirmed

Fragrance, treated as a work.

SUN DOWN is conceived in two editions where fragrance and vessel meet. Specifications, quantities, pricing and availability will be added here once confirmed.

AVAILABILITY — TO BE CONFIRMED

This site is also a work in progress.

Confirmed information will be published here as it becomes available, with each update recorded on this page.

Items for the next update
  1. 01Volume, concentration and fragrance creation credit
  2. 02Specifications, quantities and tax-inclusive prices for each edition
  3. 03Launch date, ordering method, stockists and shipping range
  4. 04Press, trade and collaboration contact route
  5. 05Final confirmation of founder and brand credits

Press, Trade & Collaborations

A contact channel for editorial, trade and creative enquiries is being prepared.

CONTACT ROUTE — IN PREPARATION