Origin
An exploration of scent, begun in memory.
My earliest memories of scent date back to around the age of five. I first wore fragrance at twelve, then moved to Florence at eighteen, where I lived for three years. The air of the city. The locker room of the football team I played for. The scent of a place I was visiting for the first time, yet somehow found familiar.
The fragrances I encountered at turning points in my life remain vivid memories. From them came the belief that scent carries memory — and the desire to explore it more deeply.
Through my work as a stylist, I met many exceptional artisans and creators. I wanted to carry their skill and philosophy forward through a single work. That conviction led me to found EREDITO with creators whose work I deeply admire.
Founder’s Story — name and title to be confirmed